Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s
Finna-arvio
Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s
Tallennettuna:
Muut nimekkeet |
Is Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s |
---|---|
Kieli |
englanti |
Julkaisija |
Santa Monica
Rand,
2003
|
ISBN |
0-8330-3341-7 0-8330-3598-3 |
Hae kokoteksti |