Standing room only : strategies for marketing the performing arts
Finna-arvio
Standing room only : strategies for marketing the performing arts
Tallennettuna:
| Ulkoasu |
xii, 560 pages : ill. ; 24 cm |
|---|---|
| Kieli |
englanti |
| Alkuteoksen kieli |
englanti |
| Huomautukset |
"Published in association with Americans for the Arts.". |
| Julkaisija |
Boston, MA :
Harvard Business School Press,
cop. 1997.
|
| Luokitus | |
| Aiheet | |
| Lisätiedot | Philip Kotler, Joanne Scheff |
| Bibliografia |
Includes bibliographical references and index. |
| ISBN |
0875847374 kovakantinen 9780875847375 kovakantinen |
| Kontrolloimaton nimeke |
Strategies for marketing the performing arts |
| Hae kokoteksti | |