Record Citations
APA CitationEdell, J. A., & Keller, K. L. (1999). Analyzing media interactions: The effects of coordinated TV-print advertising campaigns. Marketing Science Institute.
Chicago Style CitationEdell, Julie A., and Kevin Lane Keller. Analyzing Media Interactions: The Effects of Coordinated TV-print Advertising Campaigns. Cambridge, MA: Marketing Science Institute, 1999.
MLA CitationEdell, Julie A., and Kevin Lane Keller. Analyzing Media Interactions: The Effects of Coordinated TV-print Advertising Campaigns. Marketing Science Institute, 1999.
Harvard Style CitationEdell, J. A. & Keller, K. L. 1999. Analyzing media interactions: The effects of coordinated TV-print advertising campaigns. Cambridge, MA: Marketing Science Institute.
Remember to check citations for accuracy before including them in your work.