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APA Citation

Lopez, S. (2014). Value-based Marketing Strategy: Pricing and Costs for Relationship Marketing. Vernon Press.

Chicago Style Citation

Lopez, Santiago. Value-based Marketing Strategy: Pricing and Costs for Relationship Marketing. Vernon Press, 2014.

MLA Citation

Lopez, Santiago. Value-based Marketing Strategy: Pricing and Costs for Relationship Marketing. Vernon Press, 2014.

Harvard Style Citation

Lopez, S. 2014. Value-based Marketing Strategy: Pricing and Costs for Relationship Marketing. Vernon Press.

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