The rise of luxury brands online : a study of how a sense of luxury brand is created in an online environment
The rise of luxury brands online : a study of how a sense of luxury brand is created in an online environment
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| Genre | |
|---|---|
| Physical Description |
298 sivua : kuvitettu ; 25 cm |
| Language |
English |
| Language of Original Work |
English |
| Published |
Stockholm :
School of Business, Stockholm University,
2010.
|
| Dissertation Note | Väitöskirja : Stockholm : Stockholms universitet, 2010 |
| Classification | |
| Subjects | |
| Additional Information | Anita Radón |
| ISBN |
978-91-7447-059-8 pehmeäkantinen |
| Get full text | |