A new brand world : 8 principles for achieving brand leadership in the 21st century
Finna-recension
A new brand world : 8 principles for achieving brand leadership in the 21st century
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| Fysisk beskrivning |
xix, 220 pages ; 25 cm |
|---|---|
| Språk |
engelska |
| Originalverkets språk |
engelska |
| Förlag |
New York :
Viking,
2002.
|
| DDK-klassifikation |
658.827 |
| Ämnen | |
| Mer information | Scott Bedbury with Stephen Fenichell |
| ISBN |
0670030767 |
| Hämta fulltext | |