Evolution of marketing thought and practice ; history of the Finnish marketing industry 1883–2020
Evolution of marketing thought and practice ; history of the Finnish marketing industry 1883–2020
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| Genre | |
|---|---|
| Other Titles |
History of the Finnish marketing industry 1883–2020 |
| Physical Description |
736 sivua : kuvitettu, valokuvia ; 25 cm |
| Language |
English Finnish |
| Language of Original Work |
English Finnish |
| Language of Abstract |
English |
| Item Description |
Historical Sources, sivut 708 - 726. Appendix 1: History of Marketing Books, sivu 727. Appendix 2: Finnish Marketing Practitioners, sivut 728 - 736. |
| Published |
Helsinki :
Aalto University,
2021.
|
| Dissertation Note | Väitöskirja : Aalto-yliopisto, Aalto University Executive Education (AEE), 2021 |
| Series | Aalto University publication series, Business + economy, ISSN 1799-4810; 2021, 5. |
| Classification | |
| Subjects | |
| Manufacturer | Helsinki : Grano Oy |
| Additional Information | Sari Haavisto |
| Verkkoaineisto |
978-952-64-0568-1 |
| ISBN |
978-952-64-0569-8 pehmeäkantinen |
| Language Notes |
Toimijoita ja viitteitä suomeksi |
| Get full text | |