Strateginen brandihallinta : brandia kohtaavat uhkat ja riskit
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Strateginen brandihallinta : brandia kohtaavat uhkat ja riskit
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| Physical Description |
20 sivua : kuvitettu ; 25 cm |
|---|---|
| Language |
Finnish |
| Language of Original Work |
Finnish |
| Language of Abstract |
English |
| Published |
Jyväskylä :
Jyväskylän yliopisto,
2001.
|
| Series | Working paper / University of Jyväskylä, School of Business and Economics, ISSN 1239-3797; n:o 240. |
| Classification | |
| Subjects | |
| Additional Information | Pentti Järvi |
| ISBN |
951-39-1031-8 nidottu |
| Get full text | |