Business marketing as "politics" : identifying and managing political buying situations
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Business marketing as "politics" : identifying and managing political buying situations
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| Physical Description |
24, [1] sivua : kuvitettu ; 21 cm |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Published |
Helsinki :
Helsinki School of Economics and Business Administration,
1999
|
| Series | Working papers / Helsingin kauppakorkeakoulu, W, ISSN 1235-5674; 222. |
| Classification | |
| Subjects | |
| Manufacturer | (HeSE print) |
| Additional Information | K. E. Kristian Möller |
| ISBN |
951-791-389-3 nidottu |
| Get full text | |