Understanding brand equity
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Understanding brand equity
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| Physical Description |
41 sivua : kuvitettu ; 25 cm |
|---|---|
| Language |
English |
| Language of Original Work |
English |
| Published |
Turku :
[Turku School of Economics and Business Administration],
1995
|
| Series | Turun kauppakorkeakoulun julkaisuja, Keskustelua ja raportteja, ISSN 0357-4687; 1995, 7. |
| Classification | |
| Subjects | |
| Manufacturer | (Åbo Akademis tr.) |
| Additional Information | Pekka Tuominen |
| ISBN |
951-738-692-3 nidottu |
| Get full text | |