Research approaches as decision heuristics in marketing research
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Research approaches as decision heuristics in marketing research
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| Physical Description |
22, [5] sivua : kuvitettu ; 21 cm |
|---|---|
| Language |
English |
| Published |
Helsinki :
Helsinki School of Economics and Business Administration,
1993.
|
| Series | Working papers / Helsingin kauppakorkeakoulu, W, ISSN 1235-5674; 46. |
| Classification | |
| Additional Information | K. E. Kristian Möller, Timo Ranta |
| ISBN |
951-702-391-X nidottu |
| Get full text | |