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Record Citations

APA Citation

Grönroos, C. (1978). The nature of service marketing. Svenska handelshögskolan.

Chicago Style Citation

Grönroos, Christian. The Nature of Service Marketing. Hfors: Svenska handelshögskolan, 1978.

MLA Citation

Grönroos, Christian. The Nature of Service Marketing. Svenska handelshögskolan, 1978.

Harvard Style Citation

Grönroos, C. 1978. The nature of service marketing. Hfors: Svenska handelshögskolan.

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