TY - GEN TY - GEN T1 - Winning major bids : the critical success factors A1 - Kennedy, Carol A2 - O'Connor, Matthew A2 - Syrett, Michel LA - eng PP - Bedford PB - Policy Publications YR - 1997 UL - https://kansalliskirjasto.finna.fi/Record/vaari.1582808 SN - 1-872980-26-0 KW - Markkinointi KW - Kuluttajat KW - Asiakkaat KW - Tarjoukset KW - Marketing KW - Consumers KW - Customers KW - Offers ER -