TY - GEN TY - GEN T1 - Taking books to the world : American publishers and the cultural cold war T2 - Studies in print culture and the history of the book A1 - Laugesen, Amanda, kirjoittaja LA - eng PP - Amherst PB - University of Massachusetts Press YR - 2017 UL - https://kansalliskirjasto.finna.fi/Record/fikka.5562822 AB - Franklin Publications, or Franklin Book Programs, was started in 1952 as a form of cultural diplomacy. Until it folded in the 1970s, Franklin translated, printed, and distributed American books around the world, with offices in Egypt, Indonesia, Iran, Nigeria, Afghanistan, and Pakistan. Although it was a private firm, Franklin received funding from the United States Information Agency. This was an ambitious and idealistic postwar effort that ultimately became the victim of shifting politics.In Taking Books to the World, Amanda Laugesen tells the story of this purposeful enterprise, demonstrating the mix of goodwill and political drive behind its efforts to create modern book industries in developing countries. Examining the project through a clarifying lens, she reveals the ways Franklin's work aligned with cultural currents, exposing the imperial beliefs, charitable hopes, and intellectual reasoning behind this global experiment. SN - 978-1-62534-308-6 kovakantinen SN - 1625343086 KW - Franklin Book Programs. KW - Franklin Book Programs : History. KW - Cold War (1945-1989) KW - 1900-luku KW - 1900-talet KW - kylmä sota KW - kirjatuotanto KW - julkaisijat KW - kustantajat KW - julkaisutoiminta KW - kustannustoiminta KW - historia KW - käännökset KW - kirjat KW - lukeminen KW - Book industries and trade : United States : History : 20th century. KW - Publishers and publishing : History : 20th century. KW - Translations : Publishing : History : 20 century. KW - Books and reading : History : 20th century. KW - Cultural diplomacy : United States : History : 20th century. KW - Cold War. KW - förlag KW - Book industries and trade. KW - Books and reading. KW - Cultural diplomacy. KW - Publishers and publishing. KW - Translations : Publishing. KW - Yhdysvallat KW - United States. ER -